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Saturday, October 12, 2013

SPLITTING PERSONALITIES

My goal when I started out on my own at the beginning of 2010 was to eventually spend half of my work time on literary endeavors like poetry and fiction and the other half on business writing and editing like writing website copy and e-newsletters and editing dissertations. Three and a half years (thereabouts) and three literary publications in and I'm finally getting ready to morph.

This week, I created my author website: www.jodietoohey.com. I also transformed my Wordsy Woman website to focus on my business writing. I'm also preparing to split my social media presence. People interested in me as an author of fiction and poetry will receive insights, tips, and musings on my Facebook author page and through my author Twitter handle (which I've yet to set up). Wordsy Woman's Facebook page and Twitter account will focus strictly on helping businesses say what they want to say, particularly in marketing settings. I'm up in the air about my Pinterest page and might keep that consolidated as people can just follow the boards which interest them most.

There will be some overlap, of course, but splitting will hopefully help my followers to receive communication from me more suited for their needs. The author "stuff" will be targeted toward readers and other creative writers. Wordsy Woman will be suited for businesses, entrepreneurs, or people in the marketing industry.

This blog will remain but will slowly transition more into the business writing, entrepreneurship, and marketing arenas. For now, my only literary-related blog is my historical fiction reviews blog, but starting a blog chronicling my creative writing ups, downs, and insights is on my list of eventual to-dos.

I hope you'll indulge me with your patience as I make this transition. It's a big project that I've broken into bite sizes pieces I'll feed myself (and, subsequently, you) as time passes.

If you have been in this situation of needing to create two different personas for two different businesses or "hats," please feel free to comment below.

Thanks!
-The Wordsy Woman

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